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Platform

A platform for customer and business data

Spaaza's Platform provides a comprehensive foundation for managing customer data and relationships across all channels.

Build personalized experiences, gain valuable insights, and make data-driven decisions with our powerful and flexible platform.

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Unified customer profiles

Create a single view of each customer by combining data from across your business into comprehensive, actionable profiles.

Actionable insights

Transform raw data into meaningful insights that drive better understanding and more effective customer engagement.

Built for scale

Our high-performance infrastructure ensures reliability and responsiveness even at enterprise scale with millions of customers.

Extensive integrations

Connect with your existing systems and third-party solutions through our comprehensive API and integration framework.

Customer Profiles

Create a unified, customer centric view of your business

Spaaza's Platform creates a unique customer profile that combines data from across your business. Merge online and offline identities, transaction history, preferences, and behaviors into a single, comprehensive view. This unified approach eliminates data silos and provides a complete understanding of each customer, enabling truly personalized experiences and more effective marketing.

Actionable Insights

Transform data into valuable business intelligence

Spaaza's Platform goes beyond data collection to calculate actionable insights that drive better decision-making. Our advanced analytics identify patterns, predict behaviors, and highlight opportunities for engagement. These insights help you understand customer value, anticipate needs, and create more effective incentives and communications that resonate with your audience.

Spaaza actionable insights
Who bought chocolate last week? Which customers bought a Unilever product in London? What are the demographics of people living 1km from a store? Which online-only shoppers live near our Amsterdam store? Who has made more than 10 referrals? What are the top products of omnichannel customers? What proportion of customers are vegan? What is the average purchase frequency of millennials?
Who bought chocolate last week?
Which customers bought a Unilever product in London?
What are the demographics of people living 1km from a store?
Which online-only shoppers live near our Amsterdam store?
Who has made more than 10 referrals?
What are the top products of omnichannel customers?
What proportion of customers are vegan?
What is the average purchase frequency of millennials?

Segmentation & Targeting

Create precise customer segments for targeted campaigns

Our built-in segmentation tools allow you to create highly specific customer groups based on any combination of attributes, behaviors, and preferences. These powerful targeting capabilities enable you to deliver more relevant content, offers, and experiences to different customer segments. By moving beyond one-size-fits-all approaches, you can significantly improve campaign performance and customer satisfaction.

Spaaza segmentation

Performance & Scalability

Built for high, global availability at enterprise scale

Spaaza's Platform is designed for performance, reliability, and scalability. Our cloud-based infrastructure handles high transaction volumes and millions of customer profiles without compromising speed or availability. This enterprise-grade foundation ensures that your loyalty and personalization initiatives can grow with your business, maintaining consistent performance even during peak periods and promotional events.

Triggers & Automations

Trigger automated actions based on customer behavior

Our platform includes powerful trigger and automation capabilities that enable you to create sophisticated customer journeys and communication flows. Set up rules that automatically respond to customer behaviors, lifecycle events, or changes in status. These automations help you deliver timely, relevant messages and experiences without manual intervention, improving efficiency and ensuring consistent customer engagement.

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Integration Framework

Connect with your existing technology ecosystem

Spaaza's Platform is designed to work seamlessly with your existing systems and third-party solutions. Our comprehensive API and integration framework makes it easy to connect with CDPs, CRMs, marketing automation tools, e-commerce platforms, and other critical business systems. This open approach ensures that Spaaza enhances your current technology investments rather than replacing them, creating a unified ecosystem that delivers better customer experiences.

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